Enrollment Marketing:
The role of Digital Media in Recruitment
How to maximize the impact of limited marketing funds by allocating enrollment budgets into the most effective channels.
Enrollment Marketing Professional
May 23, 2012
How to maximize the impact of limited marketing funds by allocating enrollment budgets into the most effective channels.
Posted December 10, 2012
Last week I ended my blog post by noting I’d dive into SEO and how blogging, among other social platforms,…
Posted November 30, 2012
Recently, I was asked by a colleague to write a guest blog for Cedarville University focusing on tips for high…
Posted May 23, 2012
How to maximize the impact of limited marketing funds by allocating enrollment budgets into the most effective channels.
Posted May 4, 2012
Recently, as a participant on a panel discussion at the CASE Social Community Conference, I was asked to come prepared to address the question of ongoing trends in social and mobile and where there is opportunity for enrollment marketing and Higher Ed institutions to engage with these new medias and technology.
Posted April 27, 2012
Why the Bad Rap? Recently many industry articles and even informal conversations among colleagues regarding QR code use are giving…
Posted April 2, 2012
Have you ever considered how SEO affects your brand or revenue stream? Or, that you can increase your prospect pool…
Posted March 16, 2012
After a 9 month ramp-up to optimize Loyola’s Facebook pages we are, without much of a forewarning, thrust into a…
Posted March 2, 2012
In a recent white paper released by Noel Levitz it states that in a survey of 2,300 college bound students…
Posted February 22, 2012
The Chronicle of Higher Education recently published an article relevant to most enrollment marketers on viewbooks. Loyola is quoted in…
Posted February 17, 2012
No resources? You can still create a social media plan. It was just 2 short years ago that Loyola rolled…